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Monday, October 3, 2011

About the Ads on Our Blog Site

We receive questions occasionally regarding the Google ads displayed on this site. There are two primary reasons we display ads:
  • We receive a small amount of revenue from Google whenever someone clicks on an ad. This helps fund our various information projects such as this blog.
  • The ads provide a service for some readers, mostly those looking to buy or sell sterling pieces.
Here are a few points to help understand the ad process:
  • We have very little control over the selection of ads presented by Google. However, Google does try to present ads relevant to the content of the blog.
  • We don't endorse any advertiser.
  • A click on an ad won't result in harm to your computer or "spam" to be generated based on the click itself. However, once you get to the advertiser's site, you are on your own in that regard.

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